Those of you who regularly frequent this space will know I quite enjoy a cuppa. For the last few years I’ve seen other people expounding the joys of a TEA ADVENT CALENDAR: considering my dietary restrictions at present, this is an idea I was really ready to get behind. Therefore, starting tomorrow, I’ll be using Instagram to record my experiences, and this blog for some reflection.
It’s also going to be an obviously blatant exercise in brand awareness.
This presentation box was not cheap, and was bought using the last of my birthday cash. However, it has the potential to be recycled after use on my bookshelf as storage as part of one of the New Year Endeavours (more on that in the week) so in that regard, it is already paying for itself. There’s already been a sneaky peek into Drawer One and the surprise I didn’t realise existed is that there are other gifts than just the teabags.
We’ll be employing an ACTUAL MARKS SYSTEM too for this exercise: these are Whittard’s teas (in the interests of full disclosure and use of their Twitter tag on Social media) and will be considered on a number of Laughing Geek criteria:
LOOKS: To be fair to the experiment, and as there’s two teabags per day to work through, we’ll brew one the way the experts do (nice white cup so you can see what the stuff looks like) and drink it without milk. However, as a rule, I’m a milk gal (with the obvious exception of herbals and greens) so if I can stick the second bag into my daily routine with some semi skimmed and honey, I will.
SMELL: I have sniffed a fair few teabags in my time, and this for me is a decent indicator of whether any enjoyment will actually follow via drinking. Smell will be important. I’ll have to see if I can work out exactly what’s in a blend… and then whether that smell translates into something I would actually consider drinking.
FLAVOUR: Some of these teas are gonna be stuff I’d never normally consider quaffing, and that is where I suspect flavour will really come into play. There will be lots of open-mindedness too: just because I’ve never considered a blend should not exclude it from fair and objective consideration. Most importantly, as I’m not doing this for advertising or promotional purposes, there will be honesty. If it’s awful for me, I’ll say so.
RESULT: Would I drink this again? Is it worth buying a whole packet? Those are the two questions to be asked first, after which I suspect there’ll be some thoughts on mood, productivity and satisfaction. All these thoughts will, unsurprisingly, be recorded on PostIt notes for your perusal on Instagram, and I’ll do a slightly longer write-up here. If anything, it could work as decent feedback to Whittard on their current range.
We’ll start on Monday, with posts Wednesday and Friday. It grants some much needed regular content into my month that isn’t exercise (more on that later) and is a nice side project away from writing.
You never know, I might even enjoy it.